Diwali, the festival of lights, is one of the most vibrant and widely celebrated festivals in India and among the global Indian diaspora. It’s a time when families come together, homes are decorated with lamps and rangoli, sweets are exchanged, and communities celebrate the triumph of light over darkness.
This year, celebrate Diwali with Ling. Ling is excited to bring the joy of Diwali to language learners with our special campaign, “Share Your Light, Share Your Language.” Running from October 1st to 25th, 2025, this campaign offers learners free access to culture notes in multiple Indian language courses within the app, helping them not just learn greetings but also understand the rich cultural traditions behind the festival.
Learn Diwali Greetings Across 10 Indian Languages
Learning a language goes beyond grammar and vocabulary—it’s about connecting with people and understanding their culture. This Diwali, Ling is giving learners the opportunity to celebrate the festival in an authentic way by learning how to greet their Indian friends, family, and colleagues in their native language.
Whether you’re learning Hindi, Punjabi, Tamil, Telugu, Malayalam, Kannada, Gujarati, Marathi, Bengali, or Nepali, the culture notes include:
Cultural Insights: Gain a deeper understanding of how Diwali is celebrated differently across India, fostering appreciation and respect for diverse cultural practices.
Festive Greetings: Learn how to say “Happy Diwali” and other Diwali wishes in 10 Indian languages. Imagine the joy of greeting someone in their native tongue during the festival—it’s a small gesture that can make a big impact!
Regional Traditions and Rituals: Each culture note explores local Diwali traditions, from lighting diyas and bursting crackers to unique regional rituals. For example, did you know that in North India, families perform Lakshmi Puja on the day of Diwali, while in Bengal, the focus is on Kali Puja? These details make your language learning journey culturally immersive.
Why Celebrate Diwali With Ling?
Diwali is more than just a festival—it’s a celebration of unity, light, and learning. At Ling, we believe that language learning should be culturally enriching and experiential. By combining language with cultural knowledge, learners can truly understand the context in which words and phrases are used.
This campaign is designed to help learners:
Enhance Cultural Fluency: Language learning isn’t complete without cultural awareness. These notes give learners insights into regional practices, rituals, and stories associated with Diwali.
Connect Meaningfully: Greeting someone in their native language during a festival creates a stronger, more personal connection.
Celebrate Diversity: India is home to a variety of diverse languages, traditions and customs, and understanding these differences enriches your learning experience.
How To Participate In Ling’s Diwali Campaign?
Participating in the “Share Your Light, Share Your Language” campaign is easy and free. From October 1st to 25th, learners can access the culture notes through the Ling app or website. Simply select your target language from the 10 Indian languages in the app, explore the Diwali greetings, read about local customs, and start practicing!
For more fun, Diwali related trivia, keep a lookout for some amazing blog content. You can also follow Ling’s social media channels like Instagram for more Diwali related content.
Whether you’re a beginner or an advanced learner, these notes provide a fun and interactive way to learn while celebrating one of India’s most loved festivals. And the best part? You can use what you learn to wish your friends and family in their native languages, making your Diwali celebrations more inclusive and joyful.
About Ling
Ling is a language learning app developed by Simya Solutions Ltd., headquartered in Thailand. The app, launched in 2015, now offers 78 language courses, combining native-speaker audio, gamified learning, and expert-designed lessons. With downloads spilling into millions worldwide, Ling has become a go-to platform for learners seeking rare and niche languages from across the globe.
Celebrate, Learn, And Share Your Light With Ling!
Language is a bridge that connects people across cultures. This Diwali, Ling invites you to celebrate the festival of lights while sharing your language skills. Whether you’re learning Hindi, Tamil, Bengali, or any other Indian language, these free culture notes will make your learning journey festive, meaningful, and fun.
Create your account on Ling and start exploring today! Let this Diwali be a festival not just of lights, but also of learning, sharing, and connecting. After all, there’s no better time than Diwali to share your light, share your language!
